The new 2023 Red Bull Can-Am Factory Team and Red Bull Off-Road Junior Team take racing to a new level.

Valcourt, Quebec, December 2022 – BRP Inc. (TSX:DOO; NASDAQ:DOOO) is pleased to announce that Can-Am and Red Bull have teamed up to revolutionize the world of off-road racing. The new Red Bull Can Am Factory Team is made up of arguably the most impressive drivers to have dominated global FIA racing events in recent years. Through this multi-year collaboration, both brands also aim to drive the development of the Red Bull Off-Road Junior Team, a program designed to discover, develop and nurture the next generation of off-road racers.

“We are very excited about this collaboration with Red Bull. Our two brands share a common passion and desire to go further, work harder, push boundaries and make the impossible possible.”says Anne-Marie LaBerge, chief marketing officer at BRP. “We can’t wait to see the new Red Bull Can-Am Factory Team take off and conquer everything in front of them on and off the track. Paving the way for future generations of racers from all over the world makes us particularly proud.”

The first race of the new Red Bull Can-Am Factory Racing Team is the Dakar Rally 2023 – in the vehicle classes T3 and T4. The new team consists of a “Dream Team” of race winners:

T3 Driver Lineup

  • Seth Quintero20, USA, Dakar stage win record holder – 11 wins
  • AJ Jones26, USA, T4 Dakar Winner 2022, T4 Rally Raid World Champion 2021
Can-Am Red Bull driver AJ Jones
  • Cristina Gutierrez31, Spain, Dakar T3-third and so far only woman to win a UTV stage at Dakar Rally, World Rally Raid T3 Champion 2021
  • Francisco “Chaleco” Lopez47, Chile, three-time Dakar Rally UTV Champion, 2022 Rally Raid T3 World Champion
Can-Am Red Bull Team driver Chaleco Lopez

T4 Driver Lineup

  • Rokas Baciuska, 23, Lithuania, Winner of Rallye du Maroc 2022, World Champion of Rally Raid T4 2022
Can-Am Red Bull driver Rokas Baciuska

These five drivers will look to take their performance in the 2023 Can-Am Maverick to the next level as they tackle the grueling 15-day, 5,000km Dakar Rally. After that, the team will compete in the most demanding off-road races in the world, including the World Rally Raid Series and the most important races in North America. The team and its riders’ platform will also serve as a mentor for the aspiring athletes of the Red Bull Off-Road Junior Team.

“We couldn’t be happier with our driver line-up for the 2023 Dakar Rally. I believe we have a good chance of winning this race, especially with the proven platform of the Can-Am Maverick, which has already won the Dakar.”said Scott Abraham, team principal of South Racing and the Red Bull Can-Am Factory Team. “The foundation of what we are building today with this new team and the development of the youth program will help take the next generation of racers to new heights and South Racing is thrilled to be leading that.”

Working in partnership with Can-Am and South Racing, the Red Bull Off-Road Junior Team program will serve to create a career roadmap for young racers to pursue their goals and dreams at the Dakar Rally. It will identify emerging talent and help them race at regional and national levels before being taken to the international stage. During this process, the young racers are mentored and guided by experienced professional racers. However, the Red Bull Off-Road Junior Team is not limited to just motorsport enthusiasts, they are also looking for future talent in the fields of engineering, mechanics and marketing who can play a crucial role in shaping the future of the racing industry.

About BRP

BRP is a global leader in the world of motorsports vehicles, propulsion systems and boats, built on 80 years of innovation and intense customer focus. The portfolio of industry-leading and distinctive products includes Ski-Doo and Lynx snowmobiles, Sea-Doo personal watercraft, Can-Am on- and off-road vehicles, Alumacraft, Manitou and Quintrex boats, as well as Rotax power systems for boats and Rotax engines for karts and sports aircraft. BRP completes product lines with a dedicated parts, accessories and apparel store to enhance the driving experience. With annual sales of CA$7.6 billion in 120 countries, the international workforce consists of more than 20,000 dedicated and highly qualified employees.

Ski-Doo, Lynx, Sea-Doo, Can-Am, Rotax, Alumacraft, Manitou, Quintrex, Stacer, Savage, Evinrude and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. All other trademarks are the property of their respective owners.

About Red Bull

Red Bull® Energy Drink is available in over 172 countries worldwide and more than 9.8 billion cans of Red Bull were consumed last year, with more than 3 billion in the US alone. The Red Bull Energy Drink contains 80 mg of caffeine, which is about the same as a home-brewed cup of coffee. For more information, see


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